After opening their first wine bar in Oregon, WI in 2021, owners Joyce & Steve decided to expand into Fitchburg, WI with a second but distinctively different wine & bourbon bar in 2023.
Flight Wine & Bourbon Bar is a stylish, community-minded, and inviting bar that features self-serve wine and bourbon machines, a full seated bar, small bites and non alcoholic drink options.
We wanted to reflect a level of sophistication while still coming across as relaxed with a personal touch. We accomplished this through a mix of elegant and modern typeface pairings, a cohesive color palette that is reflective of the physical space, and by incorporating lifestyle content throughout their social media pages.
social media
Strategy + Management
After opening their first wine bar in Oregon, WI in 2021, owners Joyce & Steve decided to expand into Fitchburg, WI with a second but distinctively different wine & bourbon bar in 2023.
Flight Wine & Bourbon Bar is a stylish, community-minded, and inviting bar that features self-serve wine and bourbon machines, a full seated bar, small bites and non alcoholic drink options.
We wanted to reflect a level of sophistication while still coming across as relaxed with a personal touch. We accomplished this through a mix of elegant and modern typeface pairings, a cohesive color palette that is reflective of the physical space, and by incorporating lifestyle content throughout their social media pages.
Click here to see Flight's Instagram.